Why is environmental messaging so negative?

Martin Luther King’s famous speech “I have a dream” is something I think a lot about in the context of environmental awareness and engagement. It wasn’t “I have a nightmare”, but a vision of hope.

So why is so much of the environmental news so negative? Yes we need to know the state of the environment and its future trajectory, but is it just feeding into an overall state of "eco-anxiety". I think that is a really good term, that captures the dread people (me included) feel when you hear and read about the dire state of the climate and the world.

I assume the fundamental premise here is that people will change (behaviour, purchasing habits, advocacy, etc) if they know more about what they are doing to the environment and how bad it looks.

The Guardian Australia has started a publication called "The new normal.” It’s a powerful explanation of what is happening across Australia and what could happen under a climate change scenario. But it is pretty dark. I hope they move the series into something positive and some simple calls to action.

For example have a look at this forecast of increased temperatures across Australia.


Click here to follow this series -

At Wave Consulting I often feel what we offer clients and people is a path to action. What is the smart thing we can do now, in your organisation or your home.